Digital Marketing A Practical Approach - Alan Charlesworth

Digital Marketing: A Practical Approach is an essential guide for anyone looking to navigate the dynamic world of online marketing. Covering core concepts such as social media strategies, SEO optimization, email marketing, content creation, and data analytics, this book offers a hands-on approach to building and executing successful digital campaigns. With practical examples and step-by-step guidance, readers will learn how to craft compelling messages, reach targeted audiences, and measure campaign effectiveness. Perfect for marketers, business owners, and students aiming to stay ahead in the ever-evolving digital landscape.